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Ca va plutôt fort pour la DS3 tant sur son marché domestique que sur les marchés d’exportations européens. Aussi pour enfoncer le clou ( dans l’oeil ? ), Citroën propose une nouvelle communication participative qui permet aux internautes de garder les yeux bien ouverts sur la citadine de Citroën.
L’objet de cette communication à destination du marché belge est de permettre à chacun de voir combien de temps, par l’intermédiaire de la webcam, il peut rester devant la DS3 sans cligner des yeux. Ludique, presque puérile mais marrant ! Pour découvrir comment on fait chez Citroën pour garder les yeux bien ouverts devant la DS3, voici la vidéo de présentation de cette petite application mise au point par EuroRSCG.
Et si vous voulez y allez de votre clin d’oeil ou faire état de la maitrise de vos cils, c’est par là.